Herbert A. Simon and the Economy of Attention


In the internet era, much has been written about information overload, attention fatigue, and information anxiety. Back in 1971 economist and psychologist Herbert A. Simon wrote:

What information consumes is rather obvious: it consumes the attention of its recipients. Hence a wealth of information creates a poverty of attention, and a need to allocate that attention efficiently among the overabundance of information sources that might consume it.

From Simon, H. A. (1971), "Designing Organizations for an Information-Rich World", in Martin Greenberger, Computers, Communication, and the Public Interest, Baltimore, MD: The Johns Hopkins Press, ISBN 0-8018-1135-X


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